What reductions really mean.

Greenhouse gas emissions contribute to global warming, and climate change isn’t good for anyone, making reducing emissions essential for everyone. Reductions aren’t to be confused with carbon offsetting, which can act as a temporary bridge to neutrality, but won’t enable us to achieve the change necessary for us to avoid a climate catastrophe.

Reduce now or forever hold your peace

Our planet has warmed by 1.19°C since pre-industrial times, and the Paris agreement hopes to keep that below 1.5°C, yet, we are currently on track for 3°C of warming.

So you know the science, but what’s the commercial motivation for reduction?

Emitwise carbon reduction and insights report visual

Getting left behind

Over 1/5th of the world’s largest companies, representing sales of $14 trillion, have committed to net-zero emissions. Currently, 1,500 companies are participating in the Science-Based Targets Initiative. Reducing your emissions has become a public declaration.

The new normal

The Paris Agreement set out timescales to transition to carbon zero, with many countries aiming to make significant reductions by 2050. To achieve these goals, simply reporting on emissions won’t be enough. Reductions will be expected alongside taxes on carbon-intensive activities.

Make a good impression

2/3rds of consumers feel more positively about companies making efforts to reduce the carbon footprint of their products. Customer sentiment is growing for sustainable companies and products; reducing emissions gives you good stories to share.

Why we need a better way to trim emissions

Often the first step is the hardest; choosing where to cut emissions and how can be tricky, especially when based on outdated static carbon baselines. This also raises the question of how to track the success of your strategies effectively.

The quality of data is a concern. As we’ve seen with carbon footprinting, data gaps, and guesstimates over scope 3 value chain activities often undermine the drive to take tangible climate action.

Reduction strategies often involve stakeholder commitments financially and logistically, and reduction strategies have a terrible and misleading reputation for being high-cost and high-risk. Fewer talk about the rewards, mind you, why would competitors share their recipe for success?

Realistic reduction strategies are ready for you


Get Set

Identify carbon hotspots and set targets to reduce them


Stay on Track

Monitor your progress towards the target instantly


Confidence to Act

Take actions based on accurate data and pivot when needed

Scope 1 and 2 reductions graph


Take aim at the right reductions

With Emitwise, you benefit from a rich understanding of your company’s emissions landscape, spanning well beyond what you directly control to include your supply chain.

Our dashboards make identifying which carbon hotspots to tackle first much easier, quickly highlighting where you can have the most significant carbon impact and which part of the business will need to support you.

All that’s left to decide is what format your reduction target will take, from an internal KPI to Science-based targets. Whatever you decide, our platform can support you.

Decide What to Target

Our dashboards provide a clear picture of the hotspots across your operation and supply chain. You have all the accurate data at your fingertips to take a sensible next step and win the business case with stakeholders.

With quick reporting functionality alongside dynamic data flows, enabling you to understand annual fluctuations and account for them, you have all the information at your fingertips to compare accurately, model, and plan your reduction roadmap.

Science-Based Targets

Over 2,500 of the world’s largest businesses will have joined the Science-Based Targets Initiative, SBTis, by the end of 2021. SBTis are the pinnacle of reduction targets because they are scientifically possible and aligned. Research shows that organisations that set SBTis are more likely to reduce their emissions at a quicker rate.

SBTis scrutinise your emissions calculations and carbon footprinting methodologies against scientific benchmarked data. What’s more, they demand that scope 3 be accounted for in reduction strategies. We help you set SBTi’s and track and report towards them, all in one place.


The devil’s in the data

We set targets in every part of business life, from OKRs to KPIs. To assess our success in delivering them, we measure our outcomes and pivot when we go off-piste. Reduction strategies with Emitwise are no different.

By adding your reduction goals and targets into the platform, we can create dashboards to help you track, pivot and reach your reduction goals. As you’ve seen from our carbon accounting and sustainability reporting, this is possible because we deal in high precision emission data delivered continuously.

Real-Time View

Would you rely solely on one snapshot of last year’s activities to develop this year’s strategy in any other part of your business? Probably not. That’s why our emission data integrations enable continuous data flows, so the numbers you make decisions on are as up-to-date as possible.

Accessing this information whenever you need to keep on track of your targets, pivoting whenever necessary to achieve your reduction goals. It also means you can share regular and accurate reports with stakeholders at the click of a button.

Microscopic Perspective

The granularity of our calculation methodologies means we dig deep when it comes to data. Therefore you can accurately determine, to a microscopic level, the effectiveness of your reduction strategies.

You can examine and explore data across specific time periods, suppliers and scopes, accounting for seasonal fluctuations and give context to your findings to better understand your progression.

Emissions by month graph
Emissions by source


Armed with the tools to reduce emissions

It can be a big ask to commit to a target or strategy, especially at the start of your sustainability journey. Our platform allows you to experiment with activities and analyse your results without undergoing a mass roll-out, meaning you can remain agile and test what works for your company.

Collaboration is crucial for taking ambitious climate action, which can mean building narratives and business cases to convince others that climate positive actions are realistic and profitable.

Proactive, Not Reactive

We’ve explained how Emitwise helps you keep on top of your emissions data above, but let’s talk about remaining agile. Often one emission reduction project waterfalls into another, from introducing renewable energy into a test site to your entire property portfolio.

The granularity of the data and the continuous flow enables you to test quickly and pivot accordingly. You can try something one quarter, analyse the results and roll it out the next: no need to wait for an annual review.

Getting Buy-In

Your roadmap to net zero is unique, which is why our platform is built to your needs, with the data you require. It acts as a storybook for your sustainability journey, creating narratives for both internal and external stakeholders.

Think of the platform as a universal language that enables easy communication between you and your value chain. You can share insights, reports, presentations and guides, illustrating reductions through everyday equivalents, like kettles boiled or car miles driven.

We give you everything you need to spread the message; you don’t have to sacrifice sustainability for profitability.

More ways to use Emitwise

Net-zero Journey

Wherever your company is on its sustainability journey, discover ways to accelerate your transition to net-zero.

Learn more

Carbon Accounting

Want to reduce your operational and supply chain emissions? Carbon accounting is the first step on your net-zero journey.

Learn more

Sustainability Reporting

Go above and beyond compliance, share your net-zero journey with stakeholders and regulators the easier way.

Learn more

Enabling ambitious climate action…

“Emitwise is our single source of truth that shows our executive board, investors, and other stakeholders that we take cutting our emissions seriously. Working with the best solution out there gives us this credibility in these conversations.”

Kevin Dunckley • Chief Sustainability Officer